beer transformed to math = India

Ads like these are *everywhere* even in the smallest fishing village. The focus on education here in India and especially in Kerala (where literacy nears 100%) is remarkable. Education through med school will run someone something like $10,000 US cmpared to private US education which would run you closer to half a million I think.

It’s a literal sign of the cultural focus. Even if much of it is on memorization, just a quick comparison to the American advert focus on consumer products like beer tells you something about the direction of both countries.

Plenty of strong smells here but the strngest is growth.